TLDR:
- TechCrunch is part of the Yahoo family of brands.
- When using TechCrunch sites and apps, Cookies are used to provide services, authenticate users, and measure usage.
- By accepting cookies, personalized ads and content are displayed based on interest profiles.
- Users have the option to reject cookies and manage privacy settings.
TechCrunch, as part of the Yahoo family of brands, uses cookies and similar technologies to enhance user experience on their sites and apps. Cookies allow the operators of websites and apps to store and read information from users’ devices. They are used to provide services, authenticate users, apply security measures, prevent spam and abuse, and measure the usage of TechCrunch sites and apps.
If users accept all cookies, personalized ads and content will be displayed based on their interest profiles. This means that ads and content will be tailored to their personal preferences and browsing habits. The effectiveness of these personalized ads and content will also be measured, and the data collected will be used to improve TechCrunch’s products and services.
However, if users do not want TechCrunch and its partners to use cookies and personal data for these additional purposes, they have the option to reject all cookies. By rejecting all cookies, users can opt out of personalized ads and content, as well as the measurement and improvement of products and services based on their data.
For users who prefer more customization, there is the option to manage privacy settings. This allows users to choose which cookies and personal data they are willing to share for specific purposes. TechCrunch provides links to the “Privacy & cookie settings” and “Privacy dashboard” for users to change their choices at any time.
It is important for users to read and understand TechCrunch’s privacy policy and cookie policy to fully comprehend how their personal data is used. These policies provide detailed information about the use of personal data, including IP address, precise location, browsing and search data, and other relevant information.
In conclusion, TechCrunch, as a part of the Yahoo family of brands, uses cookies to enhance user experience and provide personalized ads and content. Users have the option to accept or reject cookies, as well as manage their privacy settings according to their preferences. It is recommended that users review the privacy and cookie policies for a comprehensive understanding of how their personal data is utilized.
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