TLDR:
- The Peers Project, an Australian podcast agency, is expanding to the US with its HQ in New York.
- They closed their first investment round with S&P Ventures, focusing on servicing Series A and B startups across the East and West coasts of the USA.
The Peers Project, an Australian podcast agency, is making its way to the US market with its headquarters in New York. They have recently closed their first investment round with Los Angeles-based venture firm, S&P Ventures, with a specific focus on servicing Series A and B startups across both the East and West coasts of the USA. Michelle Akhidenor, CEO of The Peers Project, highlights the importance of venture firms like S&P Ventures that champion and support minority founders, given the low percentage of venture capital going to female and Black founders. The Peers Project is strategically positioned to support brands in the US in producing podcasts to build trust, loyalty, and credibility with customers and elevate their brand. Founded in 2018 by Akhidenor, The Peers Project is a BIPOC-led, women-owned branded podcast agency that has previously partnered with prominent Australian companies like Indeed, Bendigo Bank, and the Queensland government.
