TLDR:
– Reforged Labs raises $3.9 million in seed funding round led by DCM
– Funding will be used to further develop video ad technology
Reforged Labs, a generative AI platform, has secured $3.9 million in a seed funding round led by global venture capital firm DCM. The company provides AI tools to game studios for video advertisements and plans to use the investment to enhance its technologies and expand its services to more clients. Additional contributions came from Y Combinator, Epakon Capital, Goodwater Capital, Phoenix Fund, and Asymmetry Ventures, as well as angel investors like Niantic, Pocket Gems, and industry veterans. The goal is to make it easier for game studios of all sizes to experiment with video ads and improve user acquisition performance at scale. Reforged Labs aims to deliver a solution that enhances the entire marketing cycle, distinguishing itself from other players in the industry.