TLDR:
- Pepper, a NYC-based technology partner for the food distribution sector, raised $30M in Series B funding.
- The funding round was led by ICONIQ Growth with participation from existing backers Index Ventures, Greylock, Imaginary, and Harmony Partners.
Pepper, led by CEO Bowie Cheung, is an eCommerce platform for food services and convenience stores that offers AI-powered tools for distributor sales reps and customers to enhance market share. The company plans to use the funds to innovate in areas like core eCommerce experience, CRM tools, generative AI, rich product content, and analytics to support its ads network, which have improved the capabilities of sales representatives, accounts receivable teams, and marketing teams.
The $30M Series B round was led by ICONIQ Growth, with participation from existing investors Index Ventures, Greylock, Imaginary, and Harmony Partners. Richa Mehta, Principal at ICONIQ Growth, will be joining Pepper’s board of directors.
Pepper’s focus on enhancing the eCommerce experience for food distribution sector, along with its AI-powered tools and product innovation, highlights the company’s commitment to growth and market share expansion in the industry.
