TLDR:
- TechCrunch is part of the Yahoo family of brands and uses cookies to provide its sites and apps to users.
- Cookies are used to authenticate users, apply security measures, prevent spam and abuse, and measure the use of sites and apps.
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- Users have the option to reject cookies and personal data usage or customize their choices.
TechCrunch, as part of the Yahoo family of brands, utilizes cookies and similar technologies to provide its sites and apps to users. Cookies allow the operators of websites and apps to store and read information from user devices. The use of cookies by TechCrunch serves several purposes, including authentication of users, application of security measures, prevention of spam and abuse, and measurement of user activity on the sites and apps.
If users choose to accept all cookies, TechCrunch and its partners, including those who are part of the IAB Transparency & Consent Framework, may use the collected personal data, such as IP address, precise location, browsing and search data, to display personalized ads and content based on interest profiles. Additionally, this data is utilized to measure the effectiveness of personalized ads and content and to improve the products and services offered by TechCrunch.
However, users have the option to reject all cookies and the usage of personal data for these additional purposes. The privacy settings can be managed by clicking on the “Manage privacy settings” option, and choices can be customized accordingly. Furthermore, the privacy and cookie policies of TechCrunch provide more information about the utilization of personal data.
In summary, as part of the Yahoo family of brands, TechCrunch uses cookies to provide its sites and apps to users. Users can choose to accept or reject cookies and the usage of personal data for displaying personalized ads and improving services.
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