TLDR:
- Frazier Group invested $1 million in Jet Dental, a mobile onsite dentistry company.
- Jet Dental faced challenges during the pandemic but pivoted successfully to focus on prisons and senior living facilities.
Full Article:
In 2019, Jeff and Jordan Smith approached the Frazier Group with the idea to revolutionize onsite dentistry by creating Jet Dental. The company aimed to provide mobile dental services using Sprinter vans equipped with essential equipment, targeting flexible company spaces. Impressed by the concept and the initial success of Jet Dental, Frazier Group invested $1 million in the venture.
Jet Dental initially operated 14 vans serving various corporate offices and locations across 48 states but faced challenges during the pandemic as offices closed abruptly. To support the company, Frazier Group provided additional funding and office space in Lehi. Jet Dental then shifted its focus to residential complexes, but attendance was low due to residents receiving the service for free and lacking the incentive to attend appointments.
Despite the setback, Frazier Group saw the potential in Jet Dental’s strong foundation and dedicated team. They pivoted their strategy to target prisons and senior living facilities, which provided large contracts and reliable clientele. With additional investment, this strategic shift paid off, and Jet Dental started to double its business annually for the past four years.
The success of Jet Dental is a testament to adaptability and perseverance in the face of adversity. Frazier Group, aiming to multiply their initial investment 20 times over a company’s lifespan, is proud to have been a part of Jet Dental’s journey. By leveraging resilience and innovation, Jet Dental has achieved significant growth and success in the mobile onsite dentistry industry.