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Today: September 14, 2024
September 2, 2024
1 min read

Expanding AI Fashion Start-Up Targets Mainland China and South Korea

TLDR:

Code-Create, a HK fashion tech start-up, is partnering with a local VC fund to raise $2 million by 2025 for expansion into mainland China and South Korea. Their AiDA software uses AI to aid designers in the product development process.

Hong Kong-based fashion tech start-up, Code-Create, is joining forces with a local venture capital fund, Eschange Capital, to secure funding for its expansion plans. The start-up is aiming to raise a minimum of US$2 million by the end of 2025 to support its immediate growth objectives, with a focus on key markets in mainland China and South Korea.

During a media briefing, co-founder and CEO Kim Wong highlighted the potential of the Chinese market and expressed the company’s desire to expand globally. Code-Create is already present on various mainland social platforms and has established a client base in the region, making it a promising market for the fashion-design software provider.

The start-up’s innovative AiDA software, which stands for Artificial Intelligence-based Interactive Design Assistant for Fashion, utilizes AI technologies to assist designers throughout the conceptualization and design stages. This tool streamlines the product development process, from creative ideation to the final product launch, offering efficiency and creativity to designers.

The partnership with Eschange Capital marks a significant step forward for Code-Create as it seeks to enhance its marketing efforts, strengthen its team, and improve its software capabilities. With a strategic investment partner by its side, the start-up is poised to accelerate its growth and capitalize on the vast opportunities presented by the fashion tech industry.

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