TLDR:
- Wander, an AI-enhanced interactive mapping platform based in Orem, UT, raises $1 million in seed extension investment.
- The investment will be used to develop new features, including social sharing, route-mapping, and itinerary building, on a global basis.
Wander, a mapping platform based in Orem, UT, has announced the completion of a $1 million seed extension round led by Arieli Capital from Tel Aviv. Existing investors, including Rocky Woods Investments and the Joan and Tim Fenton Founders Fund, also participated in the round. The funding will enable Wander to develop new features, such as social sharing, route-mapping, and itinerary building on a global basis. Wander’s CEO, AJ Brau, identified a gap in how people plan and store their travel experiences, which led to the development of an AI-enabled product called Social Saving. This feature allows users to save and extract places from social media content and organize them on a detailed map provided by Wander. The company aims to provide a global consumer experience without boundaries and expand its user base with the new funding. Wander’s existing feature set includes interactive maps populated with data from destination partners, such as Discover Moab and Bentonville Tourism Board. The destination partners pay Wander to manage and embed their maps on their website. Wander is also rolling out a premium subscription package for users that includes enhanced features for itinerary planning and storage of inspiration from social media. The company believes that these new features will engage users more meaningfully and make Wander a tool that people use every day to plan their trips and create memories.
