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June 1, 2024
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Embark on Prosper Africa: US Embassy Morocco VC Forum

TLDR:

  • The U.S. Embassy in Morocco, along with the Prosper Africa initiative, hosted a Venture Capital Forum in Marrakech to deepen commercial ties and increase investment in the region.
  • The forum brought together U.S. and regional venture capital investors with promising Moroccan startup founders, focusing on sectors like climate, health, agriculture, fintech, and deeptech.

The United States Mission in Morocco and the U.S. government’s Prosper Africa initiative organized a two-day U.S.-Morocco Venture Capital Forum in Marrakech to enhance commercial relations and boost investment in the region. The event, held just before GITEX Africa 2024, brought together U.S. and regional venture capital investors with Moroccan government officials and innovative startup founders from Morocco. The focus was on sectors such as climate, health, agriculture, fintech, and deeptech, aiming to find solutions to local and regional challenges.

Morocco, being a close ally of the United States and the only country in Africa with a free trade agreement with the U.S., plays a crucial role in Africa’s economic growth. With its stability, infrastructure, and strategic location, Morocco serves as a gateway to the continent’s diverse markets, offering a favorable entry point for businesses and investors. U.S. Ambassador Puneet Talwar emphasized the importance of forming partnerships in Morocco, highlighting the country as a good return on investment.

Prosper Africa Coordinator, British Robinson, acknowledged the potential of Morocco’s startups and expressed pride in bringing U.S. venture capital funds together with African VC peers to meet talented entrepreneurs. The event featured discussions on Morocco’s entrepreneurship ecosystem and matchmaking sessions between startups and VCs to showcase the country’s investment readiness. The forum aimed to bolster U.S.-Africa trade and investment, benefiting both the United States and Morocco in the long term.

Through the Prosper Africa initiative, the U.S. Government collaborates with businesses and investors to facilitate transformative two-way trade and investment flows between the U.S. and Africa. The forum in Morocco served as a platform to advance deals, promote market opportunities, and strengthen business environments. Overall, the event highlighted the commitment to fostering mutual growth and economic partnership between the United States and Africa.

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