TLDR:
- BIP Ventures, the North American-focused venture capital division of BIP Capital, is seeking a Demand Generation and Marketing Operations Specialist.
- The specialist will be responsible for optimizing marketing processes, improving analytics, and identifying areas of efficiency to maximize marketing impact and demonstrate ROI.
BIP Ventures, the venture capital division of BIP Capital, is hiring a Demand Generation and Marketing Operations Specialist to optimize marketing processes, improve analytics, and maximize the impact of marketing efforts. The Specialist will be responsible for managing the marketing technology stack, developing and documenting marketing automation processes, and maintaining contact list data health. They will also oversee all websites hosted on Webflow, analyze site analytics, optimize digital campaigns, and execute marketing initiatives. The Specialist will collaborate with internal teams to align marketing efforts with business goals and build relationships with external stakeholders and influencers to enhance visibility and credibility. The ideal candidate will have a degree in Marketing or a related field, 3-5 years of experience in demand generation and marketing operations, and proficiency in digital marketing tools and platforms. They should also possess strong project management skills, excellent communication skills, and a commitment to continuous improvement. Successful candidates will have a desire to serve others, leadership potential, a collaborative approach to teamwork, and a strong work ethic.
