TLDR:
- Ashesh Shah, the founder and CEO of The London Fund, is leading a proposed $450 million raise for Bolt, a one-click checkout startup.
- Shah is offering marketing credits as part of the $250 million investment in lieu of cash.
The London Fund, a U.K. venture firm, sees potential in Bolt despite past controversies. They believe Bolt has untapped potential, especially with its user base and reach comparable to bigger players like Shopify. The firm is contributing $250 million to the deal and offering marketing services in place of cash, including co-marketing funds and impressions.
Shah emphasizes the importance of aligning with LPs and the company, highlighting the need for a clear path forward for existing shareholders. The firm is confident in Bolt’s founder Ryan Breslow and his vision for the company.
Overall, The London Fund is optimistic about the deal’s approval and the potential for growth and returns for shareholders.
