TLDR:
- Women’s sports are on the rise, with increased viewership and interest.
- Hedge fund billionaires like Marc Lasry are seeing this as a lucrative investment opportunity.
This article highlights the top funders of women’s sports, showcasing individuals and firms who are investing in this growing sector. Notable figures include:
- Marc Lasry, who has launched the Avenue Sports Fund to focus on potential investments in women’s sports.
- Tom Brady, who purchased a minority stake in the WNBA Las Vegas Aces, a team with a growing valuation.
- CVC Capital Partners, which acquired a 20% stake in the Women’s Tennis Association to grow revenue opportunities.
- Mat Ishbia, majority owner of the NBA Phoenix Suns and WNBA Phoenix Mercury, showcasing a record purchase of $4 billion.
- Michele Kang, who bought multiple soccer teams and stated that owning multiple clubs is essential in women’s sports for necessary investments.
- Billie Jean King, who purchased the Premier Hockey Federation, leading to the launch of the Professional Women’s Hockey League with record viewership.
- And more…
These investors are positioning themselves to benefit from the increasing popularity and revenue potential of women’s sports, with predictions of breaking $1 billion in revenue this year. The article showcases their strategies and investments in various sports leagues and teams, highlighting the financial opportunities in this sector.