TLDR:
Polish martech startup, Digital First AI, secures €3.5M to automate marketing strategies with AI.
Summary:
Polish startup, Digital First AI, has raised €3.5M in funding led by 4growth VC and other investors including Plug&Play, Sher Ventures, and McCANN Poland founders. The investment aims to enhance the AI-powered platform for automating marketing strategies, expand international presence, and deploy solutions for large enterprises. Digital First AI offers SaaS solutions that leverage AI to create marketing strategies and advertising content, moving towards fully autonomous marketing. The company plans to launch an enterprise solution by the end of 2024, backed by partnerships with international investors and accelerators.
The investor, 4growth Venture Capital, praises the innovative nature of Digital First AI’s product and the team’s market understanding, while McCANN Poland sees potential for enhancing marketing effectiveness with AI. The funding will support the company in serving global clients and expanding offerings to top global brands. Digital First AI’s strategic partnerships and global presence signal a strong position in the AI marketing automation sector.
