TLDR:
– Tuomas Mustonen from Paptic and Fredric Petit from Emerald’s sustainable packaging fund reflect on the journey of a renewable flexible packaging start-up
– They discuss what makes a start-up investable and the benefits of a diverse shareholder base
Tuomas Mustonen from Paptic and Fredric Petit from Emerald’s sustainable packaging fund sit down to discuss the collaboration between a start-up and a venture capital fund in the packaging industry. They reflect on the journey of a renewable flexible packaging start-up from its spin-out phase to becoming a fast-growing business with a mix of VC and corporate backers. They explore what, apart from a winning technology, makes a start-up an investable proposition and the advantages of having a diverse shareholder base.
Mustonen and Petit discuss the importance of sustainability in the packaging industry and the role that start-ups play in driving innovation and change. They emphasize the need for collaboration between start-ups and investors to support the growth and development of sustainable packaging solutions. Throughout the conversation, they share insights and reflections on their experiences in working together and navigating the challenges and opportunities in the market.
