TLDR:
- Grwth Club, a UK-based company, has launched a new consumer venture fund called Grwth Ventures with a €5.8M cornerstone investment.
- The fund will focus on Seed and Series A stage investments in consumer and consumer tech sectors, prioritizing sustainable growth models.
UK-based Grwth Club has announced the launch of a new investment fund called Grwth Ventures with a €5.8M cornerstone investment. The fund will specialize in Seed and Series A stage investments, particularly within the consumer and consumer tech sectors, focusing on sustainable growth models. Grwth Ventures aims to align valuations with realistic exit multiples, investing patient capital in businesses with robust underlying economics.
The founding partner, Jake Higgins, stated that the launch of Grwth Ventures represents the final key step in the company’s mission to ‘unbundle’ the traditional VC model for the modern economic environment. The new fund has received strong demand from potential backers, with a significant alignment with MNC, an employee-owned media planning and buying agency, which has experience scaling consumer brands into household names.
Grwth Ventures not only provides financial support but also offers resources through its expansive network. Startups and scaleups in need of marketing or technical services can access Grwth’s agency matchmaking service at no cost. Additionally, Grwth runs an advisory practice tailored to help startups raise investment from family offices and provides non-executive services for the C-suite and board level.
Overall, the launch of Grwth Ventures marks a significant addition to the Grwth family, expanding the company’s offerings to support consumer products and technology startups in their growth and development.
