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Today: September 18, 2024
February 21, 2024
1 min read

Surviving and Thriving: African Startups’ Strategies in Declining VC Funding



TLDR:

Key Points:

  • African startups are facing a decline in VC funding, with a 36% drop from 2022.
  • Strategies such as focusing on local investors, profitability, and technology are crucial for startups to thrive.

In a recent article by Business Insider Africa, the focus was on the challenges that African startups are facing amidst a decline in venture capital (VC) funding. The article highlighted that in 2023, African startups only secured $3.191 billion in funding, marking a significant decrease from previous years. This decline is attributed to a global tech downturn, leading to consequences such as layoffs, slashed valuations, and even startup shutdowns.

To navigate this challenging funding environment, experts like Jude Dike, CEO of Get Equity, emphasize the importance of raising funds locally in the local currency. By engaging with local investors who understand the market dynamics, startups can potentially secure funding and valuable insights. Dike also suggested focusing on profitability and leveraging technology to gain a competitive edge.

Another key expert, Oyin Solebo, MD of Lagos Techstars Accelerators, highlighted the need for startups to demonstrate strong financial metrics, efficient customer acquisition, and technological innovation to attract investors. Solebo also addressed the struggle between regulation and innovation in Africa, emphasizing the importance of finding a balance to serve customers while ensuring their protection.

Overall, the article underscores the importance of strategic approaches for African startups to thrive in a challenging funding landscape, including a focus on local investors, profitability, and innovative technology solutions.


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