TLDR:
- Varicent, a Toronto-based company specializing in sales performance management software, received a strategic investment of undisclosed amount.
- The investment was led by Warburg Pincus, with participation from existing investors Great Hill Partners and Spectrum Equity.
Varicent, a Toronto-based company specializing in sales performance management software, has received a strategic investment from Warburg Pincus and existing investors Great Hill Partners and Spectrum Equity. The amount of the investment remains undisclosed, but the company plans to use the funds to advance its revenue performance engine framework, accelerate AI-driven capabilities, and strengthen its position in key markets globally. Led by CEO Marc Altshuller, Varicent offers a suite of solutions to support businesses in driving predictable growth, from planning territories and quotas to incentive compensation. The company believes it is well-positioned to lead the industry in empowering organizations to optimize sales plans and incentive strategies for peak performance and revenue growth.