TLDR:
- Yahoo is a part of the Yahoo brand family, including AOL and Yahoo Advertising.
- When using Yahoo’s sites and applications, Cookies are used for various purposes, such as providing services, authentication, security measures, and measuring usage.
The article explains that Yahoo, as part of the larger brand family, uses Cookies on their sites and applications to provide services, authenticate users, and measure usage. These Cookies also help prevent spam and abuse. By clicking “Accept all”, users are allowing Yahoo and their partners to store and use information on their device, such as precise geolocation data and IP addresses, to provide personalized ads and content.
If users do not wish to have their data used for these purposes, they can click “Refuse all” and if they want to customize their choices, they can click “Manage privacy settings”. Users are able to modify their choices at any time by clicking on the “Privacy and cookie settings” or “Privacy dashboard” links on Yahoo’s sites and applications.
Overall, the article emphasizes the importance of Cookies in providing personalized services and ads, as well as the ability for users to control their privacy settings on Yahoo’s platforms.